“Market Driven Regeneration”

Daniel Wahl in conversation with Alex Pryor

On September 10th, 2020, I had a great conversation with Alex Pryor who I was introduced to after my book launch tour in Brazil (2019). He and his wife have since visited Mallorca and we have become friends. When I recently watched a 2013 TEDx talk by Alex in Spanish I was struck how he was speaking about so many of the core messages — as I would see it — that I included in ‘Designing Regenerative Cultures’.

“This is what we continue doing. Strengthening the identities of every relationship that we build. … The most important focus is in the relationship that we build in everything, between human beings, and that get’s extended to all living beings. To flora and fauna, and the air and the rain water. From there we can build these communities that can thrive and come to life. That’s why we say ‘Come to life!’ or ‘Salud a la vida!’ We look for bright spots where life wants to come to life. Whether in the forest near national parks or in communities in the United States wanting to be part of a different story.”

— Alex Pryor

We also talked about John Elkington’s “Green Swans” and how Guayaki as a company fits that vision of exponentially positive impact. Guayaki works with communities, national parks, NGOs recognising the need for cross-sector alliances to enable systemic regeneration.

Other topics we touch on:

— Land Conservancies ( the Masi Mara, Kenya example)

Written by

Catalysing transformative innovation, cultural co-creation, whole systems design, and bioregional regeneration. Author of Designing Regenerative Cultures

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